Bellway Homes is where our heart is...

The housing market, like many others, faces an uncertain few months. As always, in difficult markets, there are companies that choose to cut their marketing spend (we’ve never understood how this actually helps to increase sales), and those that make an increased effort to stand out from their competitors.

Here’s an example of the latter... Bellway Homes and an a piece of creative which goes a bit further than the usual ‘only one unit remaining’ approach.

If you'd like creative which goes a bit further towards helping you achieve your marketing objectives, just give us a call on 0161 926 9898.

Making some tasty numbers

Annual reports and accounts can be a bit boring.

The trick is to find something to lift the document and that comes from a close understanding between client and agency.

We've just completed annual report for Lancashire and Blackpool Tourist Board and we think it's an excellent example of how this can work. Focusing on the board's local food initiative, we've made the report look very different.

And the client agrees - he said, "We knew we could trust Lake to apply real creativity to our annual report. The result is an inviting and attractive publication, which carries all of our key messages in a relevant way.”